BPMSoft Start
A ready-to-use cloud CRM for small and medium-sized businesses. Leads, deals, email, requests and prebuilt analytics—without a project rollout or developers. From ₽196 per user per month.
- Delivery
- Cloud SaaS — no server required
- Launch
- From day one, with no project
- Plans
- Start + Start+ (extended features)
- Licensing
- From ₽196 per user per month (VAT excluded)
Without a CRM, small businesses lose leads and orders every day
Excel, messengers and notebooks are not a free CRM; they are accumulated sales debt. BPMSoft Start closes the basic gap from ₽196 per user per month.
Before adopting a CRM, a typical small business works in Excel, messengers and email. Leads are lost because a manager forgets a follow-up. Customers are duplicated because each employee keeps a separate table. Leaders cannot see the pipeline because there is none. With BPMSoft Start, the same team gets a pipeline from day one, automatic deduplication and prebuilt reports—without a project, an IT team or a server.
Three common gaps in a small business
BPMSoft Start fixes three classic failures that cost small businesses money every day, even when they have neither the resources for an IT project nor time for a complex rollout.
Every manager has their own spreadsheet—and their own customers
A team of 5–20 managers. Each keeps an Excel sheet with customers and deals. Duplicates, losses and conflicting data appear. Once a week, the leader builds a full picture from five files by hand, and it is already outdated the next day.
A company sells equipment. It has eight managers and 3,000 customers. During reconciliation, it finds 600 duplicates, 200 missing customers, and 150 who moved to competitors because a manager forgot to call back. One week after BPMSoft Start is launched, the company has one database, automatic deduplication and follow-up reminders. The losses stop.
- 01One customer database with automatic deduplication when a profile is created.A 360° customer profile with the history of every touchpoint from any manager.Automatic follow-up reminders and tasks
- 02so managers do not forget.
Leaders cannot see where deals get stuck
The pipeline lives in a manager's head and spreadsheet. Leaders collect data in weekly meetings. By the time a problem becomes visible, such as low conversion at the approval stage, the deal has already been lost and no corrective action was taken.
An owner knows monthly revenue but not where deals are lost. In meetings, managers say that everything is fine and the customer is thinking; one month later, deals close at 30% of plan. After launch, the pipeline shows that 60% of deals stall at the proposal stage because managers do not have time to prepare quotes. The solution is templates and automatic quote generation in the system.
- 01A prebuilt sales pipeline with stages and automatic conversion calculation.A leader dashboard with visibility from day one
- 02without building reports.Bottleneck analysis that clearly shows where work slows down and who is overloaded.
A full CRM means months of work and a server
For a small business, implementing a full CRM can mean months of consultants, a server, an IT specialist and costs of hundreds of thousands of roubles. For a ten-person team, this is unreasonable, yet Excel chaos is still worse.
I want a CRM, but not now: there is no time for a project, no money for a server and no IT specialist. Excel remains for another year. During that year, the company loses 100–300 customers and tens of millions in revenue. BPMSoft Start closes this gap: ₽196 per user per month, cloud delivery without a server, and launch from day one without a project.
- 01A cloud solution with no server and no IT specialist.A prebuilt configuration with a pipeline
- 02dashboards and templates from day one.No-code setup: leaders can adapt fields
- 03statuses and reports to their way of working.
A basic CRM that starts in one day
Four functional blocks are enough for a team of 3–30 people to stop losing leads and organise sales.
Sales pipeline management
Prebuilt stages, automatic conversion calculation and a leader dashboard. Loss analysis at every stage.
Marketing and email
Trigger and bulk campaigns with a visual editor. Analytics for opens, clicks and conversions.
Service and requests
A service catalogue, one request intake point and status tracking from submission to closure, without a separate helpdesk system.
Prebuilt analytics
Ready dashboards for launch: pipeline, conversion, manager performance and customer activity from day one.
From cloud registration to a working pipeline in one hour
This is what a BPMSoft Start launch looks like for a small-business team.
Register in the cloud
Create an account, choose a plan and add users. No server or IT specialist is needed.
Move the customer database
Import from Excel or CSV with automatic deduplication. Templates are available for common fields.
Set up the pipeline and team
Use prebuilt stages or adapt them to your model. Assign managers and distribute customers.
Launch and first deals
The team works from day one. Dashboards show the real picture without manual reporting.
Eight clear results for a small-business team
Not features, but measurable outcomes that a small business gets after launching BPMSoft Start—without a project, a server or an IT team.
Order in sales
One customer database
Automatic deduplication, a 360° profile and touchpoint history. Managers no longer need separate Excel sheets.
A prebuilt pipeline
Stages, conversion and dashboards from day one, without manually building reports.
Reminders and automatic tasks
Managers do not forget follow-ups. Leads stop being lost because of human error.
Launch speed
Launch from day one
A prebuilt configuration, ready templates and dashboards. The team works without a rollout project.
No-code setup
Leaders can adapt fields, statuses and reports to their workflow without a developer.
Cloud without a server
Work from any device, with no capital investment in infrastructure or an IT specialist.
Future growth
A platform that scales
As the business grows, move to full BPMSoft Sales, Service or Marketing without data loss.
Low entry cost
From ₽196 per user per month. A 14-day trial. It pays for itself by preventing one lost customer.
Small and medium-sized businesses—from 3 to 30 people
BPMSoft Start is ideal for teams that have outgrown Excel and messengers but are not yet ready for a full CRM rollout project.
Retail and wholesale sales
Stores, showrooms and wholesale suppliers. A pipeline from first contact to repeat sales.
Services and customer support
Studios, agencies, repair businesses and consulting. Manage customers and requests without a separate helpdesk system.
Early-stage B2B teams
Small B2B companies with 5–30 people. Long-deal pipelines, email marketing and one interaction history.
Startups and fast-growing teams
For businesses that are growing quickly and need a basic CRM now, not after a three-month project.
How to launch in one week
- 01
Registration and plan
Create an account, choose the Start or Start+ plan and add users. A 14-day free trial is included.
- 02
Import the customer database
Move data from Excel or CSV. Automatic deduplication, cleanup and field templates are included.
- 03
Set up the pipeline and roles
Use prebuilt stages or adapt them to your model. Distribute customers between managers.
- 04
Launch and train the team
Short onboarding of one to two hours per manager. The team starts working in the system in the first week.
A cloud solution on the same BPMSoft platform
BPMSoft Start runs on the unified Russian low-code BPMSoft platform in a cloud delivery model. This means a familiar data model, common integration principles and room to grow without migration as the business scales.
Cloud model (SaaS)
No server and no IT specialist. Work from any device through a browser. Backups and updates are handled by the vendor.
Prebuilt configuration
A ready pipeline, process templates, dashboards and analytics configured for common small-business scenarios.
No-code setup
Adapt fields, statuses, reports and roles without a developer, by a leader or operations manager.
Russian software register
Included in the unified register of Russian software. Meets import-substitution and personal-data processing requirements in Russia.
A platform for growth
Move to full BPMSoft Sales, Service or Marketing without data loss as the business grows.

What the solution closes in the working environment
Each scenario is a working environment where the solution delivers measurable value.
360° customer profile
One profile with the history of communications, deals and requests, collected from all sources.
Lead and deal pipeline
Prebuilt stages and reports. Managers run deals while leaders see conversion by stage.
Email marketing
Trigger and bulk campaigns with a visual editor and open-and-click analytics.
Request management
One place to receive requests from submission to closure, without a separate helpdesk system or operator.
Prebuilt analytics
Ready dashboards and reports for launch: pipeline, conversion and manager performance from day one.
What often goes together
A CRM system that brings lead and order management into one clear process—from the first contact to repeat sales. Built on the Russian low-code BPMSoft platform.
An omnichannel customer service platform: requests from every channel, SLA control, a self-service portal and an AI assistant in one operator workspace. Built on the Russian low-code BPMSoft platform.
A marketing automation platform for campaigns, email, omnichannel customer-journey scenarios, loyalty and end-to-end analytics—from first contact to revenue. Built on the Russian low-code BPMSoft platform.
Ready to see BPMSoft Start on your data?
Thirty minutes with an engineer, no slides and no NDA for the demo.